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Alexander Hamilton has extensive experience in digital business intelligence and analytics, currently serving as the Head of Global Digital Business Intelligence at Fidelity International since August 2015, where responsibilities include customer experience measurement strategy and leadership of a cross-functional team. Previous roles include Digital Analytics Director at SAP, managing the Digital Analytics Center of Expertise, and Global Digital Lead at Sun Microsystems, focusing on digital communities and social media. Earlier career highlights feature positions in sales engineering and network security at various technology firms, including IBM. Alexander Hamilton holds a BSc. Hons in Geographic Science from the University of Aberdeen.