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Dessislava Karadjova is an accomplished Senior Brand Manager at FICOSOTA since December 2016, where responsibilities include creating strategic plans for brand growth, executing marketing projects for six active brands, managing budgets, and leading the local marketing team in Bulgaria. Previous experience encompasses roles as Brand Manager and Junior Brand Manager at FICOSOTA, as well as a Marketing Specialist at Coca-Cola Hellenic Bottling Company, where Dessislava managed distribution projects and coordinated customer service efforts. Educational qualifications include a Bachelor of Business Administration from the University of National and World Economy and a Digital Marketing Expert degree from SoftUni Digital.