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Demetra Negro is an experienced professional in event management and sales, currently serving as Events, Sales Manager & Marketing Assistant at Ferrovia Monte Generoso SA since May 2023. Prior roles include Sales Executive at Alchem NicSelect Europe and Event Coordinator at Grand Hotel Villa Castagnola. Early experience in the industry includes positions as an Assistant Event Planner at Sandals Resorts International and various administrative roles. Demetra holds a Bachelor of Applied Science in tourism management and a Minor in Event Management from NHL Stenden, as well as a diploma in tourism from SSAT Hotel- und Tourismusfachschule Bellinzona and a diploma from Scuola di commercio di Lugano.