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Founder, Roya Pakzad is a fierce doer with the mind of an engineer and the heart of an advocate. When she sees something that needs fixing, she doesn’t just raise a flag. She starts a company. Her interest in helping all women take charge of their hormones is personal. When she was 19, Roya had severe cystic acne. She was miserable and wanted answers. Instead, she got a 5-minute visit with her gynecologist and a prescription for birth control pills–a band-aid solution. No explanation of side effects. No alternatives. She felt dismissed. Her mother and several girlfriends who suffered from their own issues–painful and heavy periods, PCOS, infertility–also felt dismissed by their doctors. Roya dedicated the next decade to finding a more holistic approach to addressing hormone-related symptoms.

This journey led her to many naturopathic and functional medicine doctors–some who didn’t take insurance, but who listened to her story and helped her get to the root cause of her symptoms. Along the way, she discovered protocols that balance hormones instead of masking them. And because she wasn’t satisfied with simply healing herself, she founded Feminade to make holistic healthcare that targets hormonal imbalances accessible and affordable for everyone with a uterus.