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Bala Pammi is an experienced Trade Marketing Executive with a demonstrated history in the industry, currently working at Fast&Up India since September 2019. Prior to this role, Bala held the same position at Unilever from June 2012 to July 2018. Bala's career began as Project Coordinator at Alpha Data Centre and included a role as Co-ordinator at VIJETA from 2006 to 2012. In current responsibilities, Bala conducts regular market visits to oversee product placement and analyze competitor activities, while focusing on market segmentation and penetration strategies to achieve business targets. Educational qualifications include a B.Com. from Bhartiya Shikhsha Parishad and an MBA in Marketing & Operations from IBMS.