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María González Mediavilla is an accomplished marketing professional with extensive experience in digital transformation and communication strategies. Currently serving as CMO, CCO, and Digital Transformation Lead at Farmaciasdirect since May 2022, María has previously held significant roles including Professor in the Master of Marketing and Digital Communication at Instituto de Estudios Cajasol and Director of Marketing and Digital Transformation at Grupo A3Satel. Other noteworthy positions include Manager of Digital Business and Loyalty at Somos Grupo MAS, Director of Marketing and Communication at MARYPAZ, and several leadership roles in marketing communication at companies such as Wonkandy and Coco Comunicazione. With a solid educational background including a Program in Big Data & Business Analytics from EOI Business School and a Technical Degree in Advertising and Public Relations, María demonstrates a strong foundation in marketing and business strategies.