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Victor Alexandre has extensive experience in marketing and business development, particularly within the foodservice industry. At Farm Frites since November 2007, Victor has played a key role in the Marketing and New Product Development for the McDonald's Business Unit, focusing on communication, innovation, and limited-time offers. In previous roles, responsibilities included managing international key accounts and trade marketing, as well as achieving sales for limited-time offers. Victor also served as President of the AEMBA Alumni Association from October 2012 to March 2014, enhancing networking among Executive MBA alumni and students. Academically, Victor holds an MBA from INDEG-ISCTE and both a Master's and Bachelor's degree in Marketing from IPAM.