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In her role at Fallon Health, Christine Cassidy is responsible for all of the company’s communications and corporate relations functions, including corporate and marketing communications; advertising; brand management and promotion; public, community, and government relations; digital communications; internal communications; strategy implementation; and enterprise governance.

Cassidy joined Fallon in 2002 and has held various communications-related roles, including Vice President of Corporate Communications. In her most recent position as Chief Communications Officer, Cassidy led Fallon's 2014 rebrand campaign.

Prior to joining Fallon, Cassidy was the Editor of The Lancaster Times and North County Family & Health. She also spent 15 years at the John Hancock Mutual Life Insurance Company in Boston, where, as a System Project Manager, she led a 16-member team through a multi-million dollar project to optimize the automatic adjudication of group health claims.