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Vineeta Singh has had a long and successful career in the corporate world. Vineeta began their career in 2004 as a Summer Intern at ITC Limited, where they implemented a quality improvement programme and received a Pre-Placement Offer to join ITC's batch of Graduate Trainees. In 2006, they became a Summer Intern at Deutsche Bank, where they worked on several projects with the Emerging Markets Structuring Team at London and the Strategic Equity Transaction Group at New York, and received a pre-placement offer at Associate level to join at any of their global offices. In 2007, they became the Director of both Quetzal Verify Private Limited and Quetzal Online Private Limited, where they worked with HR Managers in leading companies to help them with pre-employment background verification, recruitment, and e-learning and online products. In 2012, they became the Cofounder of FAB BAG, India's largest beauty/grooming subscription co. Finally, in 2015, they became the CEO of SUGAR Cosmetics.

Vineeta Singh attended Delhi Public School, R.K.Puram from 1987 to 2001, where they completed their Class 12th. Vineeta then attended Indian Institute of Technology, Madras from 2001 to 2005, where they earned a B.Tech in Electrical Engineering. Finally, they attended Indian Institute of Management Ahmedabad from 2005 to 2007, where they earned a Master of Business Administration (MBA).