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Marco Antonio Flores Delabra is an accomplished professional in the fields of innovation and revenue optimization, currently serving as Corporate Director of Innovation & Revenue Optimization at Grupo Xcaret since July 2020. Prior to this role, Marco held various positions in strategic planning, distribution, and revenue management, including Director of Planeación Estratégica y Distribución at Hotel Xcaret México and Director of Revenue Management at Paradisus Playa del Carmen under Meliá Hotels International. With experience that also includes a significant role as Revenue Manager at Posadas, Marco has been responsible for devising pricing strategies across multiple properties. Marco holds a Bachelor's Degree in Actuarial Science from Universidad Marista Mexico.