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Dirk Y. is a seasoned professional with extensive experience in product marketing and management across various industries, including financial services and technology. Currently serving as the Director of Product Marketing at Experian since January 2019, Dirk Y. leads go-to-market strategies for product launches, driving product positioning and enabling sales. Prior to Experian, Dirk Y. held several leadership roles at PFS, where significant contributions included transforming the organization into a market leader and optimizing growth strategies for digital products. Additional experience includes consulting roles at Siebel Systems (Oracle), PricewaterhouseCoopers LLP, and KPMG Peat Marwick LLP, where Dirk Y. focused on business analysis, systems consulting, and financial management. Dirk Y. holds a Bachelor of Science in Accounting from the University of Maryland.