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Sergio Guerreiro is a Senior Director at Turismo de Portugal, where Sergio focuses on tourism policy and strategy, knowledge management, business intelligence, project management, and international affairs. Sergio also holds various positions at organizations such as OECD, UNWTO, and ETC, where Sergio contributes to the development and monitoring of tourism policies. Additionally, Sergio is involved in academia as an Adjunct Professor and Academic Director at Nova SBE, specializing in hospitality trends, international tourism policy, and business analytics. Guerreiro holds several degrees, including a PhD in Tourism, demonstrating their expertise in the field.