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Can Keyder is a seasoned social media professional currently serving as Senior Manager of Social Media at Euroleague Basketball, where responsibilities include leading the social media department and enhancing content delivery across platforms. Previously, Can progressed from Executive to Manager, overseeing EuroLeague's social media channels and implementing strategies that foster community engagement and growth. With prior experience as a Marketing Intern at The Player Management and a Sales Intern at Fenerbahçe SK, alongside a background in sports journalism at TrendBasket, Can possesses a robust foundation in sports marketing and management. Can holds a Master's degree in Sports Management from Johan Cruyff Institute and a Bachelor's degree in Business Administration from La Salle BCN.