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Paulina Giovaniello is an experienced CRM Manager for Etro in the US, where responsibilities include developing communications calendars, spearheading multi-channel campaigns, and enhancing client loyalty programs. Prior to this role, Paulina served as Area Manager for Burberry in the NY Metro, overseeing multiple stores and ensuring adherence to corporate policies and performance metrics. Paulina's background also includes positions as a Store Director, Human Resources Manager at AllSaints, and Multi-Store Manager at alice + olivia, demonstrating a comprehensive expertise in retail management, employee relations, and client engagement initiatives. Paulina holds a Bachelor of Science degree in Business Management from SUNY Old Westbury.