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Simone Yusuff is an experienced communications professional with a strong background in public relations and account management, currently serving as a Freelance Account Director at Ogilvy UK since May 2021. Prior roles include Freelance Senior Account Manager at Golin London and TRACE PUBLICITY, PR Beauty Manager at TRACE PUBLICITY, and various freelance positions at Hill+Knowlton Strategies and Jo Loves Ltd. With a focused expertise in PR and communications, Simone has worked with notable clients like Avon, Unilever hair brands, and Crabtree & Evelyn, where responsibilities included developing global PR strategies, managing media inquiries, and enhancing consumer engagement. Simone holds a BA Hons in Marketing and European Business from the University of Hertfordshire.