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Evangelos Papathanassiou is a seasoned professional with extensive experience in various aspects of sports marketing, digital strategy, and education. As Co-Founder of the Esports Player Foundation since September 2019, Evangelos focuses on developing esports talent and supporting elite players. Prior to this, Evangelos served as Managing Partner and Co-Owner of Mataracan GmbH from November 2010 to August 2023, offering full-service sports marketing solutions. Evangelos has also contributed to academia as a lecturer in CRM at MHMK Macromedia Hochschule für Medien und Kommunikation from March 2013 to December 2016, fostering the next generation of marketing experts. Additional leadership roles include Head of Innovation Strategy at Deutsche Telekom AG and Head of Digital Strategy at I-D Media AG. Evangelos began a career in marketing and advertising at U5 GmbH/BBDO InterOne, focusing on significant clients such as BMW and Viag Interkom. Evangelos holds a Magister Artium in Science of Communication, Psychology, and Economics from the University of Duisburg-Essen.