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Danny Plummer is an experienced marketing and analytics professional currently serving as Vice President of Marketing Systems, Operations & Events and Vice President of Client Advocacy & Engagement at Epsilon since 2021. Previously, during tenure at General Motors from August 2013 to April 2021, Danny founded a new role within GM’s Performance-Driven Marketing team aimed at enhancing marketing effectiveness through data-driven insights. Additional experience includes roles as Digital Analytics Manager at BNP Media, Web Analyst at Team Detroit, Client Services Analyst at ForeSee Results, and Analyst/Sr. Sales Professional at Dell. Danny holds a degree from Michigan State University.