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Isabela Teixeira is an experienced professional in trade marketing and digital marketing, currently serving as a Senior Trade Marketing Analyst at Época Cosméticos, part of Grupo Magazine Luiza, since November 2021. In this role, Isabela has developed promotional beauty campaigns, managed the CRM area, and overseen social commerce and influencer initiatives. Previously, Isabela worked at americanas s.a. as a Growth Analyst and Marketing Analyst, focusing on commercial campaigns, data analysis, and collaboration with IT teams. Experience also includes a position at Webedia as a Digital Marketing and Social Media Analyst, handling social media strategies for The Body Shop and Esmaltes Colorama. Isabela began a career as a Social Media Intern with The Body Shop and held an Assistant Communication role at Sonora Música. Isabela holds an MBA in Retail Management from ESPM and a Bachelor's degree in Advertising from Faculdade FACHA.