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Omar Cervantes Lopez is an experienced account manager currently working at EPA since November 2021, where responsibilities include task coordination, account management in Paid Media, media planning for Upper and Middle Funnel campaigns, campaign monitoring, analysis, optimization, and reporting. Previously, Omar held the position of Lead Generation Manager at Smart Deets from January 2022 to January 2023, employing Visual Computing and Machine Learning technologies to generate insights on potential client profiles. Additionally, Omar served as Lead Generation Manager at Primero Ventas from March 2020 to February 2021, assisting businesses in client generation through integrated sales strategies. Omar began a career in marketing as a marketing intern at ALAPSI A.C from April 2018 to July 2020, focusing on digital marketing strategy implementation and email marketing campaigns. Omar holds a Bachelor’s degree in Business and Management from Universidad Tecnológica de Tecámac, obtained in 2020.