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Juan Carlos Zapata has extensive work experience in marketing and leadership roles. Juan Carlos is currently the VP of Growth Marketing at Enverus and previously served as the Senior Director of Integrated Marketing. Prior to Enverus, they worked as a Senior Integrated Marketing Manager at Enverus and Drillinginfo. Juan Carlos also held positions as an Integrated Marketing Manager and Product Marketing Manager at Drillinginfo. Before transitioning into the marketing field, Zapata worked as a Solutions Marketing Manager at Hewlett-Packard. Juan Carlos has also been involved in various board positions, including serving as a Board Fellow and Board Member at Open Door Pre School and the Food Bank of the Rio Grande Valley, Inc. Additionally, they founded and owned Alhambra Restaurant-Bar-Hookah Lounge.

Juan Carlos Zapata has a Master of Business Administration (MBA) degree from the Texas McCombs School of Business, which they obtained between 2013 and 2015. Juan Carlos also holds a Bachelor of Arts (B.A.) degree in Political Science and Psychology from Rice University, which they earned between 2004 and 2008. In addition, they have a certification in Pragmatic Marketing from Pragmatic Marketing.