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Aridayed Aquetzalli Corona Esparza is a seasoned professional in digital marketing and programmatic advertising, currently serving as Ejecutivo Comercial at OLA Media since April 2024. With experience at Entravision Latam as Sales Manager for Programmatic MX & CAC and previously as Programmatic Analyst, Aridayed has honed skills in campaign implementation and optimization across various organizations, including ZAVAZ Media Group, Matterkind, Publicis Media, and Performics. Notable contributions include managing campaigns for brands like Puma and H&M. Aridayed holds certifications from DV360, Mediamath, and IQ Academy, and earned a degree in Marketing Digital from Hub-Camp, complemented by education at Universidad Autónoma del Estado de México.