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Andrea Maidla is a seasoned business consultant and marketing specialist with extensive experience in employer branding and talent attraction management. Currently working for EASi ja KredExi ühendasutus, Andrea contributes to the Work in Estonia program, promoting Estonia as a prime destination for ICT and engineering talent. Previously, Andrea served as an Employer Branding Specialist and Project Manager at Instar, overseeing various projects from research to brand activation. Additional roles include co-founder of a travel planning application, social media marketing volunteer for a leading farm animal protection organization, and project manager positions in social media and sales within multiple companies. Andrea holds a Bachelor's degree in Advertising and Publicity from Tallinn University.