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Alana Fechner has an extensive background in digital marketing and programmatic advertising, holding various leadership roles in well-known media companies and agencies. With expertise in digital marketing strategy, audience commercialization, and ad tech strategy, Alana has successfully led and managed projects for brands, publishers, and agencies. Her experience ranges from managing data and audiences sales to overseeing programmatic demand in Australia and New Zealand. Alana's career progression showcases her strong leadership skills and expertise in the digital marketing industry.