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Susi Herdy has a diverse range of work experience. Susi is currently the Head of Operations and Strategy at Enext, a VML Company, where they are responsible for the profitability and performance of the media marketplace operation. Susi also leads a team and develops processes to ensure successful client outcomes. Prior to this, they served as the Head of Business Strategy at the same company and was responsible for strategic planning. Susi also has experience as a Senior Account Executive at Avon, where they managed a dedicated e-commerce team and tracked sales results. Before that, they worked as the Head of Projects and Marketing Coordinator at Agência M3, where they oversaw numerous projects and coordinated marketing efforts. Susi also has experience as an E-commerce Manager at Click Chique and as a Project Manager at Ópera Propaganda.

Susi Herdy completed an MBA in Project Management at MBA USP/Esalq from 2017 to 2018. Susi also obtained a Bachelor's degree in Advertising and Propaganda from Estácio from 2007 to 2011. Additionally, they hold various certifications, including Brand Building, Display Ads Programmatic, Product ads from Mercado Livre, VTEX Certified Sales, Certification in Shopping Ads from Google, Google Analytics Individual, Project and Reseller from VTEX, and Campaign Certification from Amazon DSP and Basic Notions of Amazon Advertising.