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Marcelo Royán has a diverse work experience spanning various industries and roles. Marcelo is currently working as the Chief Product & Technology Officer (CPTO) at Endalia since May 2022. Prior to this, Marcelo worked as a Senior Advisor at Roland Berger starting in June 2020. Marcelo was also a Co-founder and Professor at the Instituto Superior para el desarrollo de Internet (ISDI) since March 2009, where they played a crucial role in establishing the first digital business school in Spain and served on the board and academic committee. Additionally, Marcelo served as a Mentor at IMPACT Accelerator starting in June 2014.

Marcelo also has experience as an Independent Consultant, where they worked as a Fractional CTO, digital product strategist, and adviser. Marcelo provided their expertise in various projects from March 2020 to December 2022.

In previous roles, Marcelo held the position of Director of Innovation and Digital Product at reclamador, leading a team of 30 individuals and utilizing tech innovation and data to develop products. Marcelo worked as the Chief Technology Officer and Chief Product Officer at Entradas.com Eventim, where they oversaw technology, operations, and digital products, and was a key member of the board. Marcelo also gained experience as a consultant in digital transformation, technology, and marketing strategy as an Independent Consultant.

Furthermore, Marcelo co-founded LogiQo, a digital marketing consultancy specialized in CRM, CRO, and e-commerce, where they served as the CTO for almost a decade. Marcelo has also worked as a Business Mentor at Top Seeds Lab.

Marcelo Royán's education history is as follows:

In 1974, Marcelo Royán attended Lycée Français d'Alicante, where they completed their Baccalauréat C Scientifique.

From 1989 to 1993, Marcelo Royán studied at Universitat d'Alacant, earning a degree in Computer Science Engineering.

Between 1993 and 1994, Marcelo Royán pursued a Master of Science (MSc) in Computer Science at Universitat d'Alacant.

In 2003, Marcelo Royán enrolled in Universidad Nacional de Educación a Distancia for a Master's in Business Management. Marcelo completed the program in 2004, specializing in Business Administration, Management, and Operations.

In 2016, Marcelo Royán attended Harvard University for the International Digital Business Seminar, ISDI - RCC at Harvard.

Please note that no strong assumptions have been made beyond the information provided.