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Ru B. is an experienced CRM Business Analyst at Otis Elevator Co. since November 2019, specializing in the implementation of complex CRM Dynamics services through collaboration with stakeholders and project teams. Prior experience includes an internship at Valyant AI, where Ru conducted system testing and data visualizations, and serving as an eCommerce Business Analyst for the Academic Experimental Project - PetsGlory, contributing to marketing strategy development through advanced data metrics analysis. Ru also has volunteer experience as External Communications Manager for Project Management Without Borders, overseeing marketing strategies and social media projects. Additional prior experience includes a role as Business Analyst at Pactic Media Concepts Pvt Ltd, where Ru effectively gathered requirements and executed data analysis for strategic marketing initiatives. Ru holds a Master's degree in Management Information Systems from the University of Colorado Denver.