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Cristián Briceño Ribot is an experienced marketing and product management professional with a strong background in digital marketing, business intelligence, and customer experience. Currently serving as Director de Marketing y Experiencia at Edenred Chile, Cristián oversees product strategy, P&L, and various marketing initiatives. Previous roles include Gerente de Marketing & Customer Success and Gerente de Productos within the same company. Additionally, Cristián has held positions such as Jefe División Gerencia Fondo de Desarrollo de las Telecomunicaciones at the Subsecretaria de Telecomunicaciones and Gerente Departamento Productos Telco at Entel. Cristián holds a degree in Civil Industrial Engineering from Universidad Diego Portales and completed further studies at Universidad Adolfo Ibáñez. Alongside professional responsibilities, Cristián contributes as a mentor for various organizations.