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Davida G. Edwards is an experienced sales professional with a solid background in management and strategic account development. Currently serving as a Sales Manager at Emerald, Davida oversees the Active Collective Trade Show. Prior experience includes a role as Sr Account Executive at Informa Markets, focusing on footwear trade shows, and as an Account Manager at The Coca-Cola Company. Davida also held the position of Strategic Partnership Development Manager at the National Black MBA Association, where responsibilities included establishing and maintaining partner relationships. Additional roles include Territory Sales Executive at G&K Services and Strategic Area Sales Manager at Michelin, emphasizing strong sales strategies and customer engagement. Davida holds a BS in Marketing from Southern Illinois University, Carbondale.