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Mikena VanLiere is currently serving as the Marketing and Communications Manager at EmBe since March 2023. Previously, Mikena worked as an Account Executive at The Sampson House, where responsibilities included developing marketing plans, managing integrated campaigns, and maintaining client relationships. Earlier experience includes positions at Ulta Beauty as a Prestige Beauty Advisor, where sales were maximized through customer engagement, and at Caliber Creative as both an Account Executive and Account Coordinator, leading marketing and media plans while managing social and digital accounts. Additional roles ranged from a Brand Ambassador at Coquette Couture Boutique to various customer service positions, highlighting a strong background in marketing, communications, and client relations, all supported by a Bachelor’s Degree in Advertising from South Dakota State University.