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Zia Daniell Wigder is the Chief Content Officer at EMARKETER, a role held since October 2021, where oversight includes the research team focusing on global digital trends across various sectors. Prior to this, Zia served as Senior Vice President of Content at Insider Intelligence and as Chief Global Content Officer for Shoptalk, playing a pivotal role in shaping the agenda and research for the innovative retail conference that was acquired by Hyve Group. Additionally, Zia co-founded Groceryshop, overseeing content development for the grocery and CPG innovation conference. Previous experience includes roles at Forrester Research and Jupiter Research, specializing in ecommerce strategies and international market expansion. Zia holds a MALD in International Relations from The Fletcher School at Tufts University and a BA in Geography from Dartmouth College.