ÂÜÀòÂÒÂ×

Michelle Lakov is currently the Director of Product Marketing at EMARKETER and serves as a mentor at Product Marketing Alliance, focusing on advising AI start-ups and preparing individuals for product marketing roles. Prior experience includes Senior Product Marketing Manager positions at Geminus.AI and Wise Systems, where Michelle contributed to innovative AI applications and delivery automation processes, respectively. Michelle's career in product marketing began at Lux Research, complemented by earlier roles as a Brand Specialist and Social Media Specialist at SimpliSafe. An educational background includes a Bachelor of Science in Business Management with a concentration in Marketing from Babson College, a Product Marketing Core Certification from Product Marketing Alliance, and an exchange semester at Maastricht University School of Business and Economics. Additionally, Michelle held the role of President in the Babson Marketing Association during one's undergraduate studies.