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Jennifer Schmitz began their professional career in 2008 as a Praktikantin in allen Fertigungsbereichen at bauer druck köln KG. In 2010, they moved on to become a Redaktionspraktikantin at wellenreiter.tv GmbH. In 2012, they took on a role as a Werkstudentin in der Hörfunk-Literaturredaktion at WDR Westdeutscher Rundfunk Köln. In 2014, they became a Werkstudentin im Online Marketing at FID Verlag GmbH. From 2015 to 2021, they worked as an Online Marketing Manager and Junior Manager Online Marketing at fonial GmbH, where they were responsible for the management of online marketing and usability, quality management, website development, and various pricing and product initiatives. In 2021, they became an Online-Marketingmanager at Deutsche Teilkauf, and in 2022, they took on the role of Performance Marketing Manager at elvah.

Jennifer Schmitz has a diverse education history. Jennifer obtained a Bachelor of Arts (B.A.) in Media Management from Rheinische Fachhochschule Köln between 2010 and 2013, and a Master of Arts (M.A.) in International Marketing and Media Management from the same institution between 2013 and 2015. Additionally, they obtained certifications in Adobe Illustrator Grundlagen, Adobe InDesign Grundlagen, Adobe Photoshop Grundlagen, DAAD-Zertifikat: Englisch C1, Google Analytics Seminar, Google Adwords Intermediate Training, Google Adwords Professional Training, Grundlagen des Online-Marketings, Programmatic Specialist, SISTRIX Toolbox Seminar, Content Marketing Seminar and Agentur Seminar, as well as a Zertifizierung Google Ads Suchmaschinenwerbung certification from Google.