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Skip Cronin has been working in the professional field since 2003. Skip began their career as a Sales Representative for National Research Corporation, where they consulted and worked with hospitals and healthcare providers in the western United States. In 2004, they took on a Sales Manager role at Digital River/eSellerate, where they were responsible for new business development, ecommerce expertise, contract negotiations, networking and relationship building, key account management, and affiliate and reseller partnerships. In 2006, they founded and became the Owner/Founder of War Axe Bicycles. Since 2011, they have been the Chief Executive Officer and Managing Director of EliteForm, a company that leverages 3D motion capture to provide the next competitive edge in athletic performance, strength training, recruiting, and sports science.

Skip Cronin attended Purdue University from 1989 to 1991, where they earned a Bachelor's degree in Philosophy, English, and Creative Writing.