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Diana Paola Guáqueta has over 9 years of professional experience. Diana Paola is currently Country Manager at Elevva, a role they have held since 2022. Prior to this, they were Chief Commercial Officer (CCO) at Valienta (YC W20) since 2021. From 2013 to 2011, they worked at Falabella Retail S.A. in various roles, including Gerente de compras Menaje, Gerente de compras decoración para el hogar y navidad, Subgerente experiencia de Compra, Project Manager Falabella.com, and Category Manager. Before that, they were Asistente de mercadeo energizer y Eveready at Energizer from 2011 to 2013.

Diana Paola Guáqueta has an educational background in marketing and business administration. Diana Paola obtained a Bachelor of Business Administration - BBA from CESA between 2008 and 2012, specializing in Administración y gestión de empresas, general. Diana Paola then went on to pursue two Masters degrees, one in Maestria Direccion de Marketing from CESA and another in Maestria en gestion comercial from ESIC Business & Marketing School, both of which they completed between 2015 and 2018.