ÂÜŔňÂŇÂ×

Born and raised in Upstate New York, Andrea Leo has a deeply rooted love of the Adirondacks and rock climbing. This desire to learn and explore has translated into her career in social media.

In social media, change is the only constant, so keeping up with the trends for a variety of clients can be like navigating a mountainous trail. But Leo does find much of her inspiration on TikTok as the fast-moving platform tends to dictate industry trends first.

By creating social media posts that are tailored to their clients’ needs and their specific audiences, Leo is able to help a variety of brands achieve their social media goals. And working with a team of strategists to analyze data that dictates how they should tell their clients’ stories.

When she isn’t helping to craft social media content, Leo can be found rock or ice climbing, spending time with her family, or playing with her pets. She has an Alaskan shepherd named Keene, a golden retriever named Brodie, and a black cat named Ramona.

If Leo wasn’t working in the field of social media marketing, she would have made a career for herself teaching English as a second language.