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Pratik Mrinal is a seasoned data science and marketing professional with extensive experience in statistical analysis, marketing analytics, and web data science. Currently serving as a Senior Marketing Analyst at Elevate since July 2017, Pratik is skilled in A/B testing, customer segmentation, media mix modeling, and various data visualization techniques. Previous roles include positions at Texas A&M Health Science Center, where Pratik developed predictive data models and visualizations for healthcare informatics, and Cognizant, where Pratik implemented data analytics solutions for Fortune 500 healthcare clients. Pratik holds a Master's degree in Management Information Systems from Texas A&M University and a Bachelor of Technology in Computer Science and Engineering from West Bengal University of Technology.