Shawn Martin is an experienced communications and marketing professional currently serving as Communications Manager at Elephant Insurance since November 2019, where a communication strategy led to a $7M revenue increase. Martin has extensive expertise in digital marketing, demonstrated by a remarkable 411% increase in email open rates and 289% in click-through rates. As a Marketing / Creative Consultant since January 2011, Martin has developed brand identities and marketing collateral for various clients. Previous roles include Marketing & Operations Manager at ComServe Wireless, where an annual purchasing budget of over $10 million was managed, and Marketing & Communications Coordinator at Virginia Commonwealth University - College of Engineering, overseeing website and brand management. Education includes a certificate in Digital Marketing from the University of Illinois Urbana-Champaign.
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