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Bernardo Martínez is an accomplished professional in the digital printing industry with extensive experience in global account management and service leadership. Currently serving as the Global Accounts & Service Manager for EFI since July 2018, Bernardo leads initiatives for digital printing across various sectors, focusing on operational efficiency and customer satisfaction. Prior roles include Senior Service Lead Engineer and International Service Engineer at SITI B&T Group S.p.A., as well as Inks & Inkjet Technology Product Engineer at Torrecid, S.A., where Bernardo contributed to the R&D of innovative products. Bernardo also has background in supply chain management as a Continuous Improvement & Process Engineer at LM Wind Power. Bernardo holds a Bachelor's degree in Mechanical Engineering from Universitat Jaume I.