Barbara Abraul is a professional with extensive experience in brand partnerships and business development, currently working at Veritasium in a brand partnerships role since April 2023. Simultaneously serving at Electrify Video Partners, Barbara manages brand partnerships for a portfolio of educational YouTube channels. Previous positions include Senior Business Development Manager at Makrwatch, where Barbara was instrumental in shaping sales strategies and overseeing influencer marketing programs. Additional experience includes roles in customer success management at AB Tasty and project management at Hilti. Barbara holds an MSc in Marketing and a Bachelor's degree in Communication Sciences from Universidade do Porto.
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