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Isabel Martinez-Noriega Campuzano serves as the Directora Marketing y Comunicación at BNP Paribas Real Estate since January 2022. Isabel is also a speaker for the #AquíEstánEllas initiative at EJE&CON, promoting the presence of women in conferences and working towards gender equality. As a member of EJE&CON, Isabel advocates for the representation of women in leadership and board roles within the organization. Previously, Isabel held the position of Directora de Marketing y Comunicación at the Asociación Española Contra el Cáncer, where a digital transformation strategy tripled service beneficiaries in four years. Isabel also has extensive experience in marketing leadership roles at Maxxium Spain, Beam Global Spirits & Wine, Allied Domecq, and L'Oréal, demonstrating a successful track record in brand positioning and market growth. Isabel's educational background includes degrees from prestigious institutions such as the University of Cambridge and Esade.