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Joe Clifford is a seasoned professional in user experience writing and content management, currently serving as a Senior UX Writer at Einride since October 2022 and as the Founder of Proper since July 2024. Previous roles include Senior UX Writer and UX Writer at Kry, Project Manager at Leadstar Media, and Content Manager and Copywriter at FEO Media AB. Joe's earlier experience encompasses various roles such as English Tutor at Upgrades Education and Business Developer at Itad. Educationally, Joe holds a Bachelor of Science in Politics with Economics from the University of Bath and a Master of Science in Globalisation, Environment, and Social Change from Stockholm University.