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Jennifer A. is a skilled media buyer at Eicoff, overseeing DRTV media plans and managing substantial campaign budgets focused on the Hispanic market since June 2022. Jennifer has experience in negotiating rates, optimizing media buys, data analysis, and cross-functional collaboration. Prior to this role, Jennifer served as a marketing ambassador and research assistant at DePaul University, where efforts included event coordination, strategic student engagement, and research on marketing effectiveness. Additionally, Jennifer has promoted numerous brands as a brand ambassador and assisted major clients at trade shows as a freelance hostess. Jennifer earned a Bachelor of Science in Marketing from DePaul University in 2022.