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Tia Christofi is the founder of Social CEO, established in 2022, specializing in social media management, content creation, photography and videography, graphic design, and custom campaigns. Additionally, Tia serves as a brand representative for Ryderwear since December 2017 and for EHPlabs since August 2018. Tia's educational background includes a Certificate 4 in Health and Physical Education/Fitness from the Australian Institute of Fitness, obtained in 2020.