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Alexia Molina is an experienced professional in strategic design and innovation, currently serving as Head of Strategic Design at EGGS, part of Sopra Steria since November 2023. Previously, Alexia led the "Stores of Tomorrow" initiative at IKEA, enhancing digital experiences and fulfillment processes. Roles at Fjord and Accenture España included driving business strategies and redesigning operational frameworks, achieving significant revenue increases and customer satisfaction. At McCANN WORLDGROUP Spain, Alexia managed strategic planning for creative campaigns, fostering client engagement. Alexia holds a Bachelor's degree in Fine/Studio Arts from Universidad Complutense de Madrid and multiple advanced qualifications in design, philosophy, and business management.