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Ivan Petrichenko has extensive experience in marketing and digital advertising, currently serving as CMO at Академия Eduson since November 2020. Previously, Ivan held roles including Head of Acquisition at SkillFactory and Digital Grouphead at ООО Рекламное агентство “MediaNation,” where responsibilities included strategic planning for advertising campaigns and managing large client accounts. Ivan's career also includes significant positions at Yandex, where leadership involved coordinating teams to achieve advertising efficiency for major clients, developing in-house advertising campaigns, and creating media plans for both external and internal clients. Ivan has consistently worked with top-tier clients throughout the career.