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Rob Farbman has a diverse work experience in the research and polling industry. Their most recent position was as the Executive Vice President at Edison Research, where they managed all research operations and directed election polling for major news networks. Prior to that, they served as the Director at Mitofsky International, helping to establish the organization. Rob also worked as a Research Analyst at King World Productions, conducting advertising sales research and providing statistical analysis of television programs. Farbman began their career as a Research Manager at CBS News.

Rob Farbman completed their Bachelor of Arts degree in Political Science from the University of Massachusetts Amherst in the period from 1985 to 1989. Additionally, they obtained a Certificate in Focus Group Moderating from the RIVA Market Research Training Institute in 2001.