Ed Coke is an expert in reputation measurement and consultancy with over 25 years of experience, currently serving as a Senior Associate at Echo Research and as an Associate at Source. Additionally, Ed is the Founder and Owner of Repute Associates, focused on advancing understanding of corporate reputation and its business benefits. Previous roles include Director of Consulting Services at Reputation Institute and Head of BPRI & Commercial Director at Millward Brown Corporate. Ed’s extensive background encompasses stakeholder market research, business development, and high-quality advertising and brand market research for major industries. Ed holds a Bachelor’s Degree in Modern History from the University of Oxford.
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