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Mikhail Ian is an experienced marketing professional with a strong background in developing and implementing effective marketing strategies across various roles. Currently serving as the Head of Marketing at eCarsTrade since May 2021, Mikhail previously held the position of CMO at Wordika, where significant growth was achieved within four months. Prior to that, as CMO at CarPrice, Mikhail created an audience-driven marketing strategy and successfully implemented campaigns in different regions. Mikhail also has experience as CRM-director, where integration of marketing platforms led to significant improvements in market response and sales. Earlier roles include Product Manager and Customer Experience Manager at Qiwi, focusing on optimizing user experiences and operational efficiency, as well as Marketing Specialist at Ideal Price and Trainee at Art. Lebedev Studio. Mikhail holds a Specialist degree in Information Security from TTI SFU and a certification in Chief Customer Service Officer from Moscow Business School.