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Wilson Gunawan is a seasoned entrepreneur with significant experience as the Chief Executive Officer of Howel and Co since its inception in September 2015, where the company has transformed the gifting culture in Indonesia with premium bespoke products. Additionally, since co-founding Eatsambel in September 2018, Wilson has helped establish the brand as a leading choice for spicy food enthusiasts, focusing on high-quality production and customer satisfaction, while seamlessly blending culinary traditions with modern techniques.