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Becca Zarchy is an accomplished marketing professional with extensive experience in digital marketing, brand strategy, and business development. Currently serving as Associate Marketing Manager at EA Collective, Becca previously held the role of Director of Marketing and Business Development at Get Real XR from January 2021 to August 2023, where responsibilities included overseeing digital marketing strategies, brand alignment, and virtual reality event consulting. Additional experience includes Communications Specialist at Illinois Art Station, Account Executive at The Vidette, and positions as Marketing Specialist and Sales and Marketing Intern at Get Real XR. Becca holds a Master of Business Administration with a focus on Marketing Management and Business Analytics, as well as a Bachelor's Degree in Integrated Marketing Communications and Business Analytics from Illinois State University.